As Head of Streaming & Business Development for Latino-owned Fuse Media, Patrick Courtney oversees strategy and operations of the company’s subscription service Fuse+, mobile & CTV apps, YouTube and social media, as well as its free ad-supported streaming television (FAST) brands – Shades of Black, Latino Vibes, OutTV Proud, and Backstage. Under Courtney’s leadership, Fuse was one of the first cable brands to enter the FAST space in 2018 and has since secured its position as a leader in the category with all the channels distributed across the major platforms achieving north of 2 billion minutes watched in 2023.
Courtney also oversees Fuse Media’s international efforts, including the launch of its FAST channels in Europe, Canada, and Mexico; the distribution of its subscription service Fuse+ in India, content licensing deals with rlaxx TV, MTN, LingoPie and Telkom SA; and the launch of the flagship pay TV Fuse channel in South Africa.
He has also been instrumental in expanding Fuse’s reach across the industry. Most recently, Fuse Media announced the launch of Fuse+ to Roku’s Premium Subscriptions lineup and Amazon’s Prime Video Channels, marking the first major US platforms to sell the subscription streaming service in their premium environments. Courtney also spearheaded a partnership with Theta Labs, an environmentally friendly and 100% green blockchain, launching a sold-out series of digital collectibles to promote the premiere of its new show with Amara La Negra. The drop bridged physical and digital with some collectibles including a limited-edition custom design hoodie as a redeemable utility as well as a subscription to Fuse’s streaming service Fuse+, a first of its kind in the NFT space.
Prior to joining Fuse Media, Courtney served as SVP programming and marketing strategy for the digital media company Above Average (founded by Lorne Michaels' Broadway Video) where he had oversight of programming, audience development, distribution and marketing programs. Previously he served as VP of client services at Affinitive leading digital marketing campaigns for General Motors, Kia, Ubisoft, JetBlue and Random House. He also led Forbes’ audience development team and was responsible for the growth of its video network. Courtney began his career at Special Ops Media (acquired by DigitasLBi), managing online marketing and publicity for Universal Studios Home Entertainment.